Did you know that Americans spent an average of $714 on out of pocket health care in 2016? This number continues to increase year on year. The rising costs of healthcare in North America makes it crucial for companies to start putting a larger focus on corporate wellness programs. The growing industry of corporate wellness programs shows that new technology, data and increased insights can really help to encourage employees to stay fit and healthy. As a result these outcomes not only benefit the employee but also the company.
To provide a beneficial corporate wellness program we first need to talk about our current workforce. With Millennials becoming the largest generation in the US workforce (35%) they have a great impact on the wellness market. This generation has a new outlook on wellness and are said to spend the most amount of money on health programs, even though they earn less than any other generation. They also have a greater knowledge and interest in technology, which gives them easy access to wellness information and programs. Working remotely has also become a trend throughout the past few years, and as these current workforce trends change we realize that work-life balance is a thing of the past. Our digital world has us constantly connected, which means we are checking emails at any time of the night and chatting to friends and colleagues during dinner. Life and work have integrated together, and our wellness programs need to change to reflect this. New trends need new solutions.
At Optimity, our dynamic and personalized approach helps this modern generation of professionals be at their best, whether they work from the office or remotely. We support their modern routines and offer a holistic approach to wellness in the forms of mental health, financial wellness, and physical health; all of which we believe contribute to a person’s overall health. Our programs also offer 24/7 support that is dedicated to the user, because we know that a wellness program should be designed to offer support, even if you are not in the office. We know that a one-size fits all approach doesn’t help anyone, so our programs are tailored to employee’s specific goals and needs. We help people manage their time and encourage them to build healthy habits, no matter what kind of profession or workforce they are in.
Workplace Wellness Programs are here to stay, and like any program, these initiatives are only ever effective if they are done correctly. Employees continue to request wellness benefits from their employers. It’s about time companies start paying attention to the holistic wellbeing of their employees and incorporate a proactive wellness program like Optimity that fits into their everyday working life.
Want to know more about how we can help you implement a personalized coaching program in your company? Reach out to us at
engage@myOptimity.com and let’s have a chat.